#7: Finding the Right Co-Founder: Building Trust and Dividing Responsibilities
With Gautam Madaan and Purvi Goel, CTO and CEO of Aura
May 21, 2025 · 45 min

Episode Summary
In this episode of Founder Facing, the host interviews Gautam Madaan (CTO) and Purvi Goel (CEO) of Aura, a company building autonomous HR solutions. They discuss how they divide responsibilities as co-founders, their approach to trust and communication, their experience hiring their first employee, and their sales and marketing strategies as an early-stage startup.
Key Topics
- Importance of trust in co-founder relationships
- Building autonomous HR solutions with AI
- Splitting responsibilities between co-founders
- Strategies for making your first startup hire
- Sales approaches for early-stage startups
- Marketing and partnership strategies for B2B companies
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Full Transcript
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Resources Mentioned
- Challenger Sale - Book on sales techniques recommended by an investor
- Chris Voss Negotiation Masterclass - Masterclass by former FBI negotiator on the art of negotiation
- Aura - Autonomous HR platform built by the podcast guests